Catching Shifts Before They Hit You · 4.12
Setting Alerts On Competitor Names And Area-Plus-Agent Searches
A free, passive way to catch a competitor being mentioned somewhere new — a press feature, a new listing, a partnership — without having to actively go looking for it yourself every week.
Why this matters
The customer’s side
Not directly customer-facing — this is a low-effort net that catches things you'd otherwise only stumble on by chance, freeing up the active checks in this course for what actually needs judgement.
The search engine’s side
Prerequisite — a passive net, not an active check
Not a ranking factor — a passive prerequisite that makes the rest of this course's monitoring cheaper to keep up, since it flags anything genuinely new without you having to go actively searching for it.
How to check yours
- 1
Check whether you already have any alerts set up for your competitors' names or your own local market terms.
How to fix what you find
If you don't currently have any alerts running
set up a free Google Alert for each named competitor, plus one for "[your area] estate agent" or similar, and let it run in the background.
Keeping on top of it
Set once — this runs passively in the background; just glance at what it's caught whenever it arrives, rather than checking on a schedule.
How Reyse handles this
Done With You
we help you set up the right alerts so nothing genuinely new slips past unnoticed.
Done For You
we run this kind of monitoring continuously as part of your reporting, so nothing relevant is ever missed.