Charity
We don’t take your money. We ask you to give it to someone who needs it more.
Right now, Reyse is completely free. Not discounted, not “free trial” — free. All we ask in return is that you donate to a charity of your choice.
We don’t take a penny from you. All we ask in return is that you donate to a charity of your choice. However much you want, to whoever you want. The only thing we ask for is proof that you did it.
That’s it. That’s the entire ask.
£0
taken from you, right now
Why we’re doing this
Not because the work isn’t worth paying for.
We think it’s worth more than most agencies are currently charging for SEO and GEO elsewhere. We’re doing it because we’re not ready to charge for it yet. We’re still building our track record, our case studies, and our proof — and until we have that, it wouldn’t be right to ask you for money on the strength of a promise alone.
But “completely free, no strings” creates a different problem: it attracts people who aren’t actually serious, who sign up because it costs nothing, disappear halfway through onboarding, and never give us the honest feedback or results we need to prove this works. A donation — even a small one — filters for the opposite. If you’re willing to put your own money towards something, even money that isn’t coming to us, it tells us you’re genuinely engaged, not just curious.
“Think of it less as a payment, and more as a commitment.”
It costs you nothing extra you wouldn’t have already been willing to spend to see if this works — it just goes somewhere better than our bank account.
Alongside the donation, our founding clients also agree to give us honest feedback and a testimonial once the work speaks for itself — the donation isn’t the whole arrangement, just the part that costs you money.
Where it goes
We never see, touch, or collect the money.
We’re not a fundraising platform and we don’t want to be one. You donate, you get a confirmation from the charity itself, and you send us proof of that. That’s the full extent of our involvement.
You → Reyse → the charity
Not through us, not via an invoice, not into any account we control.
What actually happens
You → directly to the charity
You get confirmation from the charity itself
You send us proof — that's the extent of our involvement
If you’re not sure who to donate to
We recommend Crisis.
Crisis
The UK’s national charity for people experiencing homelessness
We picked them deliberately, not at random: you’re in the business of helping people find homes, and Crisis exists to help people who don’t have one. It felt like the right fit for this industry specifically.
Crisis helps people out of homelessness directly — supporting them into safe, affordable housing, connecting them with employment opportunities, and helping them access the benefits and healthcare they’re often shut out of without a fixed address. They run Skylight centres across England, Scotland and Wales, working side by side with thousands of people a year, and they campaign for the wider changes needed to end homelessness altogether, not just manage it.
This is a recommendation, not a requirement. Cancer research, an air ambulance, a local food bank, a children’s hospice — genuinely, whatever matters to you. We just wanted to give you a starting point if you didn’t already have one.
How it actually works
Four steps. No approval process.
Sign up and get the work done
Exactly as agreed — no different to any other client.
Once you're happy, make a donation
Any amount, to any registered charity, in whatever way you'd normally give — their website, JustGiving, a text donation, in person. It all counts.
Send us proof
A screenshot of the confirmation, a forwarded receipt email, a photo of a paper receipt — whatever you've got. WhatsApp or email, whichever's easier.
That's it
No minimum amount, no approval process, no follow-up questions about how much you gave.
We’re not going to police the number on the receipt. The point was never the amount — it’s that you did it at all.
The promise for the future
We don’t donate anything ourselves. Not yet.
Reyse is a new business with no profit yet, and we’d rather be honest about that than pretend otherwise. Asking you to donate while claiming we’re doing the same thing ourselves would be exactly the kind of dishonesty we’ve built this whole business to avoid.
So here’s the actual promise: once Reyse is genuinely profitable, we will commit a percentage of that profit to charity, on an ongoing basis.
We’re not going to put a specific number, a start date, or a named charity on that today, because we honestly don’t know yet what the business will be able to sustainably afford, and we’d rather make a promise we can keep than a number that sounds good now and gets quietly dropped later.
But it’s a promise we’re making publicly, in writing, before we’ve made a single penny — specifically so it’s something you can hold us to later.
Common questions
Do I have to donate to Crisis specifically?
No. Crisis is just our recommendation if you don't already have a charity in mind. Any registered charity is fine.
Is there a minimum amount?
No. £5 counts exactly as much as £500 for our purposes — this was never about the size of the donation.
What if I can't afford to donate anything right now?
Talk to us before you assume this rules you out. We'd rather have an honest conversation than lose a genuinely good client over this.
How do I actually send proof?
Whatever's easiest — a screenshot on WhatsApp, a forwarded email, a photo. There's no form to fill in.
Will this always be how Reyse works?
This applies to our current free founding clients. As we move through our discounted pricing stages and eventually to full price, standard fees apply instead — the donation model is specific to this early, free stage of the business.
Why should I trust you'll actually keep the future promise?
You shouldn't have to just take our word for it — that's exactly why it's written here, publicly, before we've made any money from it. Ask us about it again once we are profitable. We'd expect you to.
We’re asking you to trust us before we’ve earned a track record.
We know that’s a genuine risk on your side. This is our way of making that trade a little fairer — you don’t pay us a penny, and something good happens in the world either way.
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